ExploreTexas.Com/Explore.US was founded by CEO George Lane, along with Land.US, as companies under Explore America Holdings, LLC. Both are ‘under the same roof’. Mr. Lane has been the founder of a number of highly successful Real Estate Advertising platforms over the last 30 years, including nationally circulated Pinnacle Magazine and Texas Farm & Ranch Magazine. The reach of his advertising programs has been international, including the US, Canada, Mexico, and Europe. More recently he has focused on broad offerings to small-town communities in Texas, and now into digital and multi-media-based community advertising in all 50 states.
Target Audience
Our target audience reaches beyond the simplistic definition of “movers and travelers” identified in our market research. Our best prospects are united by something much more meaningful, something they all have in common: they are seekers of authenticity.
Target Businesses
Businesses and people who make the community what it is. Who bring life and allow your town to have culture. These businesses have raving reviews, unique products or experiences, and an excellent customer service. We are in search of places the local go. We are not interested in the places every tourist knows about and frequents. Our business listings are only the best and most unique places in small-town America.